Linkedin is the best B2B online networking tool that I have seen or used.  I have been using the site myself since 2005 and upgraded to a business account 3 years ago.  Each time I use the site I find more and more value in it as a premiere Social Networking site for business. I thought I would pass along what I have learned, so that others might receive similar benefit.

When I first joined the site, it was more about it being the “new” way to network and I will admit I initially just stuc...

Are you as small business owner that is a baby boomer asking yourself – how in the heck is Twitter and Facebook that my kids use going to help my business? If you aren’t sure or haven’t even considered Social Media, then you need to think about the following. Who are my customers and how are they influenced? If you answered that all of your customers are 50 and over and would never use Social Media, then think again. Ask yourself who influenced that decision maker and how that person ma...