A problem within your business can be very much like diagnosing a cold.   There are symptoms like a cough, sore throat, low grade fever, runny nose, and congestion.  The difficulty lies in that those are symptoms of several illnesses like the flu or even early onset pneumonia. If misdiagnosed, you could treat for the wrong illness and could get worse instead of better.

The same is true in business.  A problem can be seen as or manifest itself in one way, but could be a symptom of a completely ...
Continue reading ...