This will be a little different than my usual small business blog article. I hope the content is as inspirational for the reader as the person that inspired me to write it. The focus of this article is about a small business success story in my local area. This is about a company that has been in business for almost 40 years and was started from the bottom up that had less than 20 employees which proves you do not have to be large to be successful.
I had the distinct pleasure of attending a... Continue reading ...
If you are looking for
a quick fix to increasing your sales funnel, then networking is not for
you. When most people think of
networking, they automatically think the focus is to go and “sell” themselves
and their business. If this is you, then
you need to rethink.
The goal of networking
is to build trusting and long lasting relationships which over time will
definitely will increase sales for your business, but probably not in the way
you first thought. If you watch someone
at their ... Continue reading ...
Search Engine Optimization is written a lot about, but seems to be greatly misunderstood by most of how it works and what has to be done to make it work for your small business web site. Though I had search engine optimization in my website from the beginning, I couldn’t understand why my rankings were not improving. As a small business owner myself, I looked at the different tools and I couldn’t understand why they cost so much and why SEO professionals charged so much. It was not unt... Continue reading ...
You have decided that you need a website for your small business and now you have everyone who can spell web approaching you to develop your website. Some are graphic designers, others are IT developers, and are even others picked this up as a hobby and turned it into a business. As you weed through the fog, you find some that are truly full service web development houses. The problem is that the average small business owner will go for door number one or two because the price appears to ... Continue reading ...
I recently saw a statement on a question/answer board from a consultant outlining why so many start-up businesses fail and have to admit I was not surprised by what was said. An example given was an internet business that failed because they did not have the funding to support the pull marketing that is required for the business. What was listed was the symptom of why the business failed, but not the reason of actually why. Another example was a technology company that the “reason” for...
There is so much more to a business plan than the right template or format. A template is nothing more than an outline but together by those who understand what is needed in a business plan and they provide the headings and few sentences on each section. It is actually the content itself that is most important along with understanding what the bank, grant provider, or investor is looking for in a business plan. Many entrepreneurs are able to articulate the overall premise of their business... Continue reading ...
A problem within your business can be very much like diagnosing a cold. There are symptoms like a cough, sore throat, low grade fever, runny nose, and congestion. The difficulty lies in that those are symptoms of several illnesses like the flu or even early onset pneumonia. If misdiagnosed, you could treat for the wrong illness and could get worse instead of better. The same is true in business. A problem can be seen as or manifest itself in one way, but could be a symptom of a completely ... Continue reading ...
Have you had an idea in your head of what you believe your company is worth and tried to raise money or sell your business recently and been surprised at the results? Sometimes it is hard to realize that a business that you have given your sweat and tears to is not a viable business to someone else or to others who you have asked to invest. There are many reasons why this could be the case. A very basic reason that a business is sometimes rejected is because of the lack of ability to truly ... Continue reading ...
When you started your business and determined you needed a lawyer for a particular reason, did you find yourself calling someone you knew or someone a friend recommended and didn't really look to see if they were really the person or firm to provide you the best counsel on what you needed? So many times this is the case and can be such a mistake and end up costing you more than you really need. Just because someone charges $500.00 an hour and is on Bay Street in Toronto, this does not mean th... Continue reading ...
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