All of us think that  lead generation as a pretty simple concept and yet if you ask 10 different people what it is and how they do it – you will get 10 different answers.   Many believe – we will  market to someone and they will come.   The truth of the matter is they will come if you have put the right lead generation strategy in place for your business.  If you develop a strategy that is right for your target market, that can be implemented within your budgetary constraints, and follow-...

Linkedin is the best B2B online networking tool that I have seen or used.  I have been using the site myself since 2005 and upgraded to a business account 3 years ago.  Each time I use the site I find more and more value in it as a premiere Social Networking site for business. I thought I would pass along what I have learned, so that others might receive similar benefit.

When I first joined the site, it was more about it being the “new” way to network and I will admit I initially just stuc...